Marie Claire Ged
Marie Claire Ged has been a software developer for more than 30 years, principally building applications in circulation modeling and direct marketing response analysis. She received her computer training at Bell Telephone Laboratories and went on to MarketMath, where she was Senior Vice President. Marie Claire has a BA in Mathematics from Mount Holyoke College.
Brigit-Mary Hannula has more than 10 years experience in circulation and direct marketing. She held several positions in direct marketing at Newsweek and was New Business Manager at American Express Publishing. Brigit-Mary has a BA in Economics from Vassar College.
Dan Mallett has been a statistical consultant in marketing and media research for more than 25 years. Prior to forming Daniel Mallett Associates in 1986, he was Managing Director at MarketMath. He is a frequent presenter in industry forums and is the author of the Sampling and Weighting chapter in The Handbook of Marketing Research (Sage, 2006). Dan has a BA in Economics and an MBA from New York University.